packaging matters.

Packaging definitely plays in the consumer purchase process. Some package designs just scream "pick me up, i'm cool" and others don't. The Cool Hunter did a little round up of some unique and eye catching packages worth checking out.

guerilla marketing for Dexter.

HBO opened up a few fake newsstands in four cities to promote the airing of Dexter, Season 3. The newsstands are in New York, Philadelphia, Chicago, and Los Angeles and are wrapped in blood red with mock up magazines, featuring Michael C. Hall as the cover story. Kind've an interesting idea. I like it though.

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coke's new look.

"While there are few companies with a richer design heritage than Coca-Cola, in recent years the company seemed to have lost its design savvy," Business Week states. And now they are starting to do something about it with a new collection of bottle designs. This could be bad for me since I'm already struggling to find room for my ever growing Coca-Cola memorabilia collection.

original run.

Nike has this little project called Original Run where artists put together a 45 minute track which which is set at a nice tempo for runners to listen to while they run. So far Crystal Method and Aesop Rock have done an album for the project and I hear that A-track is due up for the next album. Nike is always coming up with new ways to intermix culture with their brand and I think this idea is pretty genius. Unfortunately I don't have time to go out runs right now, but I'll be looking forward to hearing A-track's album whenever it comes out.

football as it should be.

Coke Zero has put together a pretty fun little website. It's an interactive site where the player has 4 stages to pass before he/she can be allowed into the Coke Zero Lounge at the local football match. The game is pretty addicting and the site is put together really well, combining video and interactive media. Well done.

wrigley's 2 kings event.

The KDU recently put together a pretty impressive team of designers to execute Wrigley's Lebron James and Jay-Z 2 Kings event during the NBA all-star week in New Orleans. This is a pretty cool look for Wrigley's DoubleMint gum. At least it's a little updated since the DoubleMint twins commercials.

home shopping for the younger generation.

I first found Honeyshed a several weeks ago but had forgotten about until the other day when I saw some articles on it again. Honeyshed is an online hub for culture, fashion, and mainly a facilitator of online shopping. Honeyshed does not actually sell any of the items they are showcasing they merely provide links to places where you can purchase the items. You can scroll through channels of kicks & lids, tech toys, ladies fashion, fun videos and a few others. So it's basically a website full of commercials, but commercials I don't mind watching.

adam & company.

I recently found Adam & Company thanks to itsnicethat.com and was blown away by the creative agencie's work. They do everything from branding, to creative direction, to illustration, to marketing, to environmental design, to interactive media. All of their work is so crisp and vibrant. Their illustration work is especially impressive to me. You need to check out their site for yourself though.

scion artist series.

It seems like Scion is advertising and marketing almost everywhere you look in art and culture scenes. Some times I question their strategies, sometimes I applaud their creativity. This is one of the times I applaud their creativity.

Juxtapoz and Scion recently let a few of their favorite artists design their ideal tC or xB. Ron English, Sage Vaughn, and Dalek took this opportunity to create some eye catching rides. Check out the full story here and vote for your favorite car.

does it ever end?

This website lured me in with it's creative, fun design. Come to find out it's just a marketing tool. A pretty cool marketing tool at that. Why can't all marketing pieces be this fun and enjoyable?